Rack cards are promotional materials that are typically displayed in racks or holders at various locations, such as hotels, tourist information centers, restaurants, and retail stores. They are designed to capture attention and provide concise information about a business, product, service, or event. Rack cards are typically printed on sturdy cardstock. They often feature eye-catching graphics, key messages, contact details, and a call to action. Rack cards serve as effective marketing tools, allowing businesses to reach a wide audience and generate interest or inquiries about their offerings.
When to Use Rack Cards
Use rack cards to advertise your company and products or services in high foot traffic areas. To increase the visibility and the number of readers, consider including special offers or unique tips not available elsewhere. Adding a QR code linked to a website can also be a great way to provide customers more detail without having to cram everything into one spot and gives you a way to update information as often as you would like without having to reprint rack cards.
Paper Options For Rack Cards
Uncoated paper is a great option when you do not want a shiny look for your Rack Cards. Uncoated surface makes it easy to write on, if there is a need to add notes.
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There are also different weights of C2S paper. This thick, stiff, and functional stock is coated on both sides with a glossy finish.
FInishing Options
Enhance the impact of your Rack Cards by incorporating a protective coating. Choose one of the available options such as lamination, UV coating, or aqueous (AQ) coating, which provide added durability, protection, and visually captivating appeal to your product. Elevate the overall appearance of your custom printed Rack Cards by personalizing them with choices of matte, gloss, or semi-gloss finishes, adding a unique touch that sets them apart. With these enhancements, your Rack Cards will make a lasting impression, leaving recipients impressed and engaged.
Printed in Canada
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Download free printable table tent designs and learn design tips for your business. These versatile cards serve as self-standing exhibits on flat surfaces, doubling as customizable marketing tools to enhance consumer engagement and brand awareness.
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Customer Questions
What is a Rack Card?
Rack cards are used in commercial advertising, frequently in convenience stores, hotels, landmarks, restaurants, rest areas and other locations that enjoy significant foot traffic. They usually have their own display rack, so people can pick them up on the go.
What are the Rack Cards usually used for?
They are most commonly used as takeout menus, trade show marketing pieces, event calendars, informational pamphlets in hotels and travel agencies etc.
Is it possible to give you my Canada Post account # and the neighbourhood route codes, so you can give it to Canada Post directly instead of shipping to my business?
We can certainly use your Canada Post account to generate a Statement of mail and deposit to our local terminal.
Please, mind that only logged in users can submit questions
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If you order "No Proof, Run As Is", your turnaround time begins as soon as your order begins the impostion process.
Turnaround Times
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